AGMA White Papers
Brand Protection Insights from Industry Leaders in Gray Market, Counterfeit and IP Fraud Mitigation - 2020
Gray Markets: An Evolving Concern - 2016
Winning the Away Game: Strategies to Enhance Compliance and Business Performance in Emerging Markets - 2015
Identifying the Gaps: Channel Compliance Contract Practices - 2014
IT Industry Warranty and Service Abuse-STEALING PROFITABILITY! - 2013
When Channel Incentives Backfire - 2011
Service Blues - 2010
Effective Channel Management - 2008
Improved Point of Sale Reporting - 2006
Managing the Risks of Counterfeiting in the Information Technology Industry - 2005
The Gray Market - 2002
Our Mission
AGMA’s primary focus is on industry and public education, sharing and developing best practices to effectively hinder threats to intellectual property and render these activities more difficult, undesirable and unprofitable. AGMA’s role is to present members and the industry with strategic ideas for addressing key IP protection issues, and to introduce better controls or processes in mitigating threats to IP.
Membership in AGMA provides access to important programs, strategies and tools for combating gray marketing and counterfeiting of branded products, service and warranty fraud and protection of IP in a digital format.